Loyalty New Customer Groups - Top Spenders and Best Customers

Released On: 5/19/22

Release Version: v.2.3.0

Audience: Loyalty

Client Facing: Yes

Content: This release contains new feature

Hi All,

The Dashboard Customer Loyalty Reviews team had a release on May 19, 2022. This release provides merchants ability to target two new groups of customers based on visit frequency (Best Customers) and lifetime total spend (Top Spenders). It will help merchants to create more targeted and customized offers for these two groups.

Merchants only with Loyalty enabled will see these 2 new customer groups on the accounts page under the  “Loyalty & Deals” section. One can specify the requirements when a customer will be qualified as a Top Spender and Best Customer.

Marketing Tool will have an option to select these 2 new customer groups for the specific campaigns.

A few Dashboard screenshots where one can add/edit requirements for the 2 new customer groups.